Bruno Aleixo was asked to write a biopic about his own life. Lacking ideas, he asked his closest friends. Gathered in a café, each one suggested a different idea, more or less biographical.

For the graphic identity, we brought in strong, bright colours to cheer up his bad temper but also to match the look of the various characters in order to highlight them on the posters printed and spread throughout the cities where the film played. We designed the main poster and also all the physical support pieces and the digital campaign.

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